Sustainability – Lab Grown Diamonds

THE SAME SPARKLE

Lab diamonds have the same physical, chemical, and optical characteristics as natural diamonds and exhibit the same fire, scintillation, and sparkle.

2012 — PIONEERED LAB DIAMONDS

One of the first in the industry to sell lab diamonds, a mining-free alternative to natural diamonds.

2021 — SUSTAINABILITY RATED LAB DIAMONDS

One of the first retailers to offer SCS Sustainably Rated lab diamonds , a collection of carbon neutral diamonds. The energy and emissions of lab diamonds in this collection are offset through investments in sustainability projects.

2022 — TRULY BRILLIANT™ LAB DIAMONDS

We began offering an exclusive collection of lab diamonds cut and polished using wind and solar energy or Renewable Energy Credits (RECs).

2022 — RESPONSIBLY MANUFACTURED

Created a new standard for the responsible manufacturing of lab diamonds, because the industry didn’t have one. As members of the Supplier Ethical Data Exchange (Sedex), we are leading the industry by using the Sedex Members Ethical Trade Audit (SMETA) to evaluate lab diamond compliance to our Supplier Code of Conduct.

2023 — THE CAPTURE COLLECTION

We ushered in a new era of sustainability in the industry with our Capture Collection , the world’s largest collection of lab diamonds created using CO₂ captured before it is released into the atmosphere.

2023 — THE RENEWABLE COLLECTION

We introduced a new collection of lab diamonds grown, cut, and polished with 100% renewable energy from wind and solar.